• How to Train Your Brain to Write More

    By Sandy Lawrence on April 1, 2018
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    When do I Write? How do I write more? So many opportunities to write. So many topics! I love them all. How to discipline myself – or train my brain – to write! Happy Easter! It’s hard to believe that it’s spring, second quarter and Easter! Where did the first quarter go? What did I write? I’m sure you have […]
  • 3 Things to Help Build Your Social Media Platform

    By Sandy Lawrence on November 1, 2017
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    What is social media? Social media is composed of websites and applications that enable users to create and share content or to participate in social networking. Think Twitter, Facebook, and Instagram. I love social media! It is great for connecting with authors, speakers, entrepreneurs, family, and friends. Rarely does a day go by that I do not use some form […]
  • Perceptive Picks for October 2017

    By Sandy Lawrence on October 26, 2017
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    I have been teaching a course on social media and how it can help authors.  So I thought I would continue the theme for my favorite blog posts. Social Media is our Focus! I selected this month’s blog posts to help you with your Social Media efforts.   All posts focus on Social Media and how it can help you […]
  • PR Ideas for November – 2017

    By Sandy Lawrence on October 24, 2017
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    Are you looking forward to cooler weather, family get-togethers, and holiday prep this month?  Can’t believe it is time to start thinking about the holidays.  Here are some new PR and marketing ideas for the month of November! Use these ideas to connect with your customers or celebrate them personally! The month of November is: Men’s Health Awareness Month Lung […]
  • 5 Ways Social Media Helps Speakers “Rock”

    By Sandy Lawrence on October 19, 2017
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    As a public speaker, you want to get the word out about you speaking availability. We discussed ways PR could help get your name out there. Another great way is through social media.  I know, to some it is just a I know, to some it is just a big time waste.   Some feel it is a temporary fad and not […]
  • PR is a Public Speaker’s Friend

    By Sandy Lawrence on October 17, 2017
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    Publicity can come in different forms and from anywhere.   It can be as simple as having a letter published in the editorial column of your local paper, or as dynamic as being featured on a national TV news or talk show. Publicity increases your exposure without the outrageous cost of advertising. It adds credibility to your message and develops name […]

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